How Starters works
Define the outcome. Meet operators who can deliver.
Starters turns what needs to happen next into a clear operating mandate, then introduces proven operators equipped to own it.
The workflow
Create an account and Company Brief
Describe the company, the milestone, what success looks like, the timeframe and what is standing in the way.
Relevant Starters review the opportunity
The opportunity is shared privately with qualified operators. Those with relevant experience can express interest.
Review curated matches
See the strongest-fit operators, why they match and the startup outcomes behind their experience.
Request and compare proposals
The proposal defines the outcome, scope, working model, timing and economics.
Choose a Starter and get to work
Work directly with the operator and measure progress against the agreed milestone.
The product
From a clear brief to a working relationship.
Define the outcome, meet the strongest-fit operators and see how each would approach the work.
01
Meet the strongest fits
Review a curated set of operators whose experience matches the company and the outcome.
02
See how they would approach it
Understand each Starter’s read on the situation and where they would begin.
Company Brief
What goes in the brief.
What needs to happen next?
Name the priority in plain language.
What would success look like?
Give us the number, deliverable or observable result.
When does it need to happen?
Share the relevant deadline or planning horizon.
Company basics
Revenue, headcount, funding, industry and current stage.
FAQ
Questions founders ask.
- Do I need to know which role I need?
- No. Start with the outcome. We'll help determine whether it calls for advisory support, a project or fractional leadership.
- Who chooses the operator?
- You do. Starters curates the strongest fits; the founder decides whom to meet and engage.
- How are terms set?
- Each proposal defines the scope, working model, timing and economics before the engagement begins.
- Can an investor refer a company?
- Yes. We involve the founder before matching so the mandate is shared and founder-led.